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Reinvent Offerings to Improve Business Growth June 1, 2010

Posted by dennissommer in Uncategorized.
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Is business growth improvement a goal of yours this year? Reinventing your product and service offerings is one proven method to improve your business growth in today’s challenging economy.

You can drive dramatic business growth by reinventing what you offer customers in a manner that increases sales volume and profitability. Bigger sales revenue and profitability comes from bigger offerings. Offer super sizes, volume discounts, extended contracts or product bundles.

Try small “Early Buy” incentives to increase volume, but keep them small with a time limit. Stand strong on the value your offering provides and stick with the original price. Do not discount pricing on your offerings if they truly provide the value described.

Provide three options or price points. Customers are more likely not to choice the lowest price. Use a set of three options to move customers from the lowest to the middle price range. Make sure each range is well defined and the differences stand out.

Reinventing your offerings will increase sales revenue and reduce your sales and marketing costs, driving business growth quickly.

I look forward to hearing from you.

Dennis Sommer
CEO, Executive Business Advisers

My specialty is helping companies improve their business growth, sales and marketing performance.

Business improvement specialties include: business startup  , business growth , sales , marketing , business coaching , strategic planning and customer retention

Call me today to schedule a free consultation:   800-627-6512




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